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Advanced Matching Complete Guide

Advanced Matching Complete Guide

Are you currently running Facebook ads? Do you have Advanced Matching turned on? Do you even know what it is? If you don’t, don’t worry I’ll explain what it is
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Why You Should Never Create A Free Plus Shipping Store

Why You Should Never Create A Free Plus Shipping Store

Don’t try to launch a free plus shipping store especially if you’re new to ecommerce and Facebook advertising. “But I’ll get a bunch of good data to build LLAs” Wrong.
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Facebook Ads Targeting Expansion

Should You Use Targeting Expansion On Facebook Ads?

Using the targeting expansion option on Facebook Ads seems like it could be a great way to reach more people with your ads.  It sounds good in theory. All you
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facebook ads moderate comments

How To Moderate Comments On Your Facebook Ads

One of the things you’ll need to do to maintain positive social proof with your Facebook ads is moderate comments. But, managing your ad’s comment section goes beyond just showcasing
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how to learn facebook ads

How To Learn Facebook Ads Fast

Time is money, so figuring out how to learn Facebook ads as fast as possible is really important. But, in 2020, there is an overwhelming amount of information out there.
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facebook ads social proof

How To Increase Social Proof On Your Facebook Ads

Adding social proof to your Facebook ads can sometimes drastically improve the results you see on the platform. If you can’t physically touch or examine the product, how do you
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facebook low budget ad sets

Do Low Budget Ad Sets Actually Work?

Recently, I’ve heard about Facebook gurus preaching low budget ad sets. The idea of creating 100 ad sets with budgets of $2.50 has been mentioned. This really rubs me the
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facebook dynamic creatives

How To Set Up Dynamic Creative Ads In Facebook

Testing new ads can be frustrating, confusing, and lead to poor results, but Facebook may have the answer: dynamic creative ads. These types of ads can help you find high
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poor ads experience

Facebook Poor Ads Experience: What It Is and How to Avoid It

Have you recently been hit by a message or penalty because you are causing a poor ads experience? As you can probably guess, Facebook’s advertising platform is meant to maximize
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facebook ads auction

How the Facebook Ads Auction Works

If you’re going to be successful with Facebook advertising, you need to have a deep understanding of the Facebook Ads Auction. So many people that run FB ads probably couldn’t
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How To Set Up An Effective Facebook Ads Campaign

How To Set Up An Effective Facebook Ads Campaign

Before you can start printing money online, we need to start with the basics, and teach you how to set up an effective Facebook Ads campaign. After playing around in
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facebook ads account banned

How To Prevent A Disabled Facebook Ads Account

One of the biggest nightmares you can face advertising online is getting your Facebook ads account disabled. Whether you are running ads for your own store, or a client’s account
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Facebook Ads Learning Phase

Facebook Ads Learning Phase: The Initial Optimization Process

The Facebook Ads learning phase is an important and often overlooked aspect of setting up campaigns. It is a crucial part of the optimization process, and new advertisers are notorious
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Facebook CBO

Facebook CBO: Why Campaign Budget Optimization Is The Way To Go

CBO, or campaign budget optimization, is quickly overtaking the digital advertising world. This feature isn’t new, as we’ve had access to it since 2017. But, with Facebook recently making CBO
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Facebook Ads Glossary

2-Second Continuous Video Views The number of times your video was played for 2 continuous seconds or more. Most 2-second continuous video views will have at least 50% of the
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One Super Simple Way to Increase Conversions

Targeting Users Connected to Wifi Using Facebook Ads

When you look back on the history of the world, what people stand out to you? In other words, who do you actually remember? Chances are, it’s someone who was
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Figuring Out why Your Ads Have Started to Perform Poorly

Why Your Facebook Ads Have Started to Perform Poorly

There’s very few things more frustrating than seeing one of your ads tanking and not being able to figure out why. There isn’t an exact science to figuring out what
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How to Become Patient and Confident While Running Facebook Ads

Patience and Confidence While Running Facebook Ads

Patience. A lot of people don’t have it. Especially not dropshippers. The fact of the matter is, a lot of them get into ecommerce for the wrong reasons. They want
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Facebook Ads Hacks for Multi-Product Stores

Facebook Ads Hacks for Multi-Product Stores

I know that funnels are all the rage these days. I actually go through how to create a killer funnel in my Facebook Ads Crash Course. But there are still
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One Simple Way to Increase Conversions

One Simple Way to Increase Facebook Ads Conversions

Earlier this week I was at one of the thousands of Whole Foods that seem to exist in my city. I love whole foods, for obvious reasons. High quality food,
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How to Retarget Ads like Nobody’s Business

How to Retarget Facebook Ads like Nobody’s Business

Life is better with options. Having options automatically eliminates neediness. For example: You’re in high school and got three different chicks after you. One: a preppy cheerleader. Two: the dorky
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How to Efficiently Analyze Facebook Ads

How to Efficiently Analyze Facebook Ads

If you’ve been running ads for a while now, you’ll know that sometimes ad performance can tank overnight (The most annoying thing to wake up to, btw). Whenever I want
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Facebook Ads Product Testing Strategy

Facebook Ads Product Testing Strategy

Often times when people are starting out with dropshipping, they get caught up in things that don’t really matter in the long run… They worry too much about the product,
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3 Facebook Ads Tips Everyone Needs to Know

3 Facebook Ads Tips Everyone Needs to Know

When you’re first getting started with Facebook Ads, everything seems confusing. I’ve been there too. There’s a million terms that you need to learn, a million buttons that need to
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Keeping a Level Head with Facebook Ads

Keeping a Level Head with Facebook Ads

You may have failed before with Facebook Ads. Or maybe you haven’t and you’re just looking to get started. Chances are that if you’ve ever run Facebook Ads, you’ve run
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